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9 Things to know when choosing an Amazon Seller Name

Thinking of setting up a new Amazon name for your store?

So, you’re one of the new sellers owning an online store on Amazon’s marketplaces. There are so many amazing amazon business names to consider and it can be tough to know where to start. If you’re looking for a name that is unique and meaningful, check out these 9 things to know prior to determining an Amazon Brand Name for your Amazon store.

What a Seller Name Means For Your Amazon Store

Seller names are the first thing potential customers see when they visit your Amazon store. It is important to have a good Seller name for your Amazon store so that it does not leave a negative feeling on your buyers. Do note that Amazon Sellers can list an unlimited number of products, so you may have multiple products launched over time, and it may span across various type of product. So you need to have a good idea on creating a generic name – this is the first step for all new business owners.

Amazon Store Names

You’ll need to select an all-encompassing company name. Your store name should be short and easy to pronounce by potential customers. It should also strike the right chord with your target audience.  If you are selling products online, it is important that you use the correct store name for your products.

There’s no right name or best name per se, but here are some tips on how to pick a generic brand name for your Amazon store.

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Number 1: Find inspiration for your own online store

To start, one of the most important things to know prior to picking a seller name is that it is an integral part of your brand. It’s what makes you unique, and stands out from other sellers on Amazon. Get you creative juices flowing, and find inspiration from small businesses around you. For example, you can research into your customer base and target market of active sellers in your target amazon marketplace. Make sure your store name is in the same language as your target audience. If you are selling products to English speaking customers, it is better to have a name that is an English word.

Number 2: Less is More

Amazon store names are short, to-the-point. A good name will need to be straightforward and easy to remember. The new name should be easy to pronounce by potential customers. When you’re starting an Amazon business, choosing the right seller name is essential.

Number 3: Use keywords as a starting point

This can make a big difference when you want to get your products noticed because people are likely to search for related words. This will help your business show up in product listings. However, if you intend to sell a wide range of products, this strategy might not be suitable. You don’t want to sell different things from your listed brand name!

Number 4: Avoid using generic terms like “Shop” or “Store.”

You want your business name to be a unique name so that you can eventually create private label products that are strongly linked to your overall brand identity. Over time, you can sell quality products to potential buyers who may be exposed to your brand awareness. Amazon may block your account if it detects duplicate sellers using the same name.

Number 5: Think about what sets your business apart from the competition.

Amazon is the go-to source for online shoppers looking for a great deal. With more than 300 million active customer accounts, you’ll want to stand out from the crowd. Even if you use a free business name generator, be creative! That’s what makes you unique.When it comes to creating a brand name for your Amazon company, you can use online name generators alternatively. 

Number 6: Choose a tough-to-duplicate name

This is one of the top tips to consider! Amazon reserves the right to refuse any business with a name that’s already in use by another company or is too similar to existing names on the site. You do not want to waste time creating a store name that may be rejected by Amazon.

Number 7: Do not make it too long.

Most Amazon sellers use names that are between five and eight characters, but there’s no hard rule for this. Avoid naming your business something that is too long or sounds goofy, this could lead to negative connotations in the long run. In most cases, this means shortening your store name.

Number 8: Check that the domain name is available

Remember to check for domain availability. name is available and register it. But don’t get discouraged, since it may be difficult to find a good brand name that has the .com domain name available. Consider trademark protection once the domain name has been purchased. By registering your name with the appropriate regulatory agencies like the U.S. Patent and Trademark Office (USPTO), you’ll be able to enroll into the amazon brand registry program. When you’re happy with your store name, you will need to submit it to Amazon. An Account on Amazon.com

Number 9: Avoid unusual characters.

When choosing an Amazon seller name, it’s important to consider the potential impact your name could have on your business. It could be a slight turn off to prospective buyers if the name was shady sounding or unprofessional. A great amazon seller name should be easy for buyers to find you on Amazon. No spaces or special symbols are allowed

Step by step process to create your account:

1) Create an Amazon account and verify your identity.

2) In the Seller Central, click “Create a New Account” at the top of the page.

3) Enter your operating and tax information, then click “Continue”.

4) Input your store name and you’ll be directed to Amazon Seller Central

With the following examples from the above, you’re ready to figure out the name you’ll use for your successful Amazon business! Congrats – you’re off with the right foot!

TL:DR

When it comes to choosing an amazon business name, there is no one right answer. In fact, there are so many options that it can be difficult to decide on just one. If you’re looking for some ideas for great names to consider, here are 9 things to keep in mind for a good store name. When choosing an Amazon Seller Name, you might be overwhelmed by having to find the perfect business name, but there are many way to generate amazon business name ideas. A good business name takes time to think through. Even if you us an online tool (such as the amazon business name generator), you’ll need to ask important questions to determine a good amazon store name.

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